There must be more to this kits stuff. Although if it was never explained it'd be brilliant.
On the subject of 'tinpot' and shoddy marketing etc., does it bother anyone else how many variations of the Morton badge are floating around these days? I saw that Rangers went through a bit of a brand refresh a few weeks ago and it really emphasise how shoddy ours is (although their Photoshop of the crest onto the Finnieston Crane etc. was pretty weird).
Morton quietly launched an updated crest a few years ago but I'm not even sure those currently at the club are aware or if they've just completely forgotten about it. Aside from the mismatch between that and the older version, we've got all sorts of variations that go on to club marketing materials. I'm no branding expert but with all the chat in the last few years about getting the Morton brand out into the community via the Community Trust's work etc., should we not be focussing on putting one version of the club crest out there (at the very least, having the main one and properly defined variations for particular use)?
Here's some examples (with the first having three versions in the one picture, FFS):
This last one is just outrageous:
Maybe it's not a big deal but it does my nut in anyway.